13 Bomis created the Babe Engine, 3 which helped users find erotic material online through a web search engine. 26 115 1ocumentary film about Wikipedia, Truth in Numbers?, discussed this characterization of Wales by journalists. 47 48 Wales was adept at determining future movements of foreign currencies and interest rates ; 29 43 he was successful in Chicago, became independently wealthy, and was director of research at Chicago Options Associates from 1994 to 2000. Leadershift: Reinventing Leadership for the Age of Mass Collaboration. 33 Chester R (July 23, 1998.,. The Atlantic Monthly Group. "For the record, Wikipedia has some roots in Chicago". 61 102 After Sanger's departure, Wikipedia was managed by Wales and a burgeoning online community; 87 although he thought advertising a possibility, the Wikipedia community was opposed to business development and Internet marketing was difficult at the end of 2002.